How to Sell products Online without a website
There are many different ways to sell your products and services online. One of the most widely used ways is to sell via a custom e-commerce website. If you are new to e-commerce, the process of setting up an online business website is overwhelming. For instance, you have to build your own website that handles your inventory, orders, customer login, registration, and payments. You may have a dedicated software development team to manage this for you but the costs for building and managing your application can shoot up significantly let alone the costs for setting up and managing servers globally.
Alternatively, you may want to sell your products on e-commerce platforms like Amazon, Flipkart, and eBay or you may want to sell on both places. Now, here's how challenging it gets to manage selling on multiple platforms. If you do not have a centralized way of tracking your inventory, you may oversell your stocks, and updating the live stocks over multiple platforms gets tedious. This leads to confusion and poor business operations. Selling your products on e-commerce platforms has its advantages and disadvantages. One of the reasons why you should consider selling on platforms like Amazon and Flipkart is that you get exposure to your products organically, which means a lot of traffic without promoting. However, these platforms have huge commission charges and each platform has its way of calculating these charges, which are quite complicated. You may want to look into their respective pricing pages before you start selling on these platforms. Another disadvantage of selling on a marketplace kind of platform is that your competitor may also be selling alongside you. This means the potential customer may compare your product with others and there goes the shift in the call to action. As per business psychology, users tend to convert when there is a definitive call to action, i.e the user must not be diverted.
Smart business people tend to make use of both free traffic and personalized custom product page with a definitive call to action and manage a centralized inventory system. This means the inventory is updated across all sales channels irrespective of where you sell.
You may use a tool like BlackX Sell which allows you to add products and manage inventory via APIs and webhooks. This establishes a centralized inventory system for your e-commerce business. Every product you add gets a unique dedicated product link that hosts your product along with its description, image, price, and branding. This allows your users to directly checkout and makes the payment, thereby placing an order without a hassle. You can then manage the orders and view customer information on the BlackX dashboard and further process the orders. The advantage of a dedicated product page is that the users now have a definitive call to action as opposed to a traditional multi-product e-commerce website. If you want to use the traditional multi-product e-commerce website, you may also embed the products that you have added on the BlackX platform directly onto your website.
Blackx also provides you with useful insights to your product analytics such as product views, unique product views by location, visual graphical analysis of your product sales performance over multiple timelines. Blackx AI engine produces business intelligence such as predicting future sales based on the user behavior pattern.
Conclusion
We are in the 2020s and there is a need for smart selling and shifting from inefficient traditional methods of selling online and this does not necessarily require a website. Send your thoughts on blog@blackx.io. Also, Signup for the newsletter below to get updates when BlackX is available.